If there’s one thing we can agree on, it’s that Super Bowl commercials are always weird. Some successfully so. Others, not so much. But even if you watch a Super Bowl commercial and think, “I don’t get it,” you probably remember it.
Who can forget the iconic “Whassup” Budweiser commercial that sparked an endless amount of pop culture references? And it was a Super Bowl commercial that brought us Old Spice’s “The Man Your Man Could Smell Like.”
What Super Bowl commercials dare to do that so many small brands fear is push the limits.